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Thank you for taking the time to contact us regarding the advertisement "Riviera Rendezvous." We have reviewed your comments in detail and considered them carefully in relation to this ad. This particular advertisement will not appear in any future print publications, outdoor, postcards in the United States. Please understand magazines that have gone to press, but have yet appeared on newsstands are beyond our control. One publication went to print on March 24. It will be promptly removed from our website. The SKYY Vodka advertising campaign is comprised of a series of cinematic images shot by renowned glamour photographer Moshe Brakha. Our goal with the SKYY Vodka campaign is to reach a consumer with an entertaining image. All our ads depict a potential scene from a movie. Like the colorful but exaggerated world of film, our ads are rich and dramatic. No copy is used, no claims are made, it is simply SKYY Vodka bringing you this moment to catch your attention. If you have discussed this issue with others, we would appreciate your telling them the action we have taken and our commitment to be a responsible company. Sincerely,
Sue Hearn
Sue Hearn |
